I want to create a brand that people can connect with, clothes that people wear doing things they love and friendships, memories and new dreams created in them. I've always been a little kid with many dreams, running around on my parents farm playing with the animals and spending every evening skiing in our slope close to home. Being outside and spending time in nature has been a part of my life for as long as I can remember, but grown into something much more the last years. 

Sol is a place of solitude, standing on top of a mountain, listening to the birds in the forest, watching the waves wash over the shore. Being born in Sweden, up north, the sun is a big part of our lives here all the way from the polar nights to the midnight sun - our source of life. A big inspiration and something I felt aligned with our thoughts for this brand. 

Thank you for supporting my dream,
I hope we can be a part of yours too.